AI GTM SYSTEMS YOU OWN
Custom AI Sales Systems for
We build custom AI sales systems for teams selling ESG, sustainability, and climate solutions—connecting your data, public buyer signals, and Claude’s reasoning so your team can focus on the accounts most likely to move.
Pipeline is feast or famine. Referrals are inconsistent. And the signals that tell you a company is actually ready to buy are usually buried across public sources, not sitting neatly in a standard sales tool. We build the system around those signals—then hand it over so your team owns it.
Companies buying ESG, reporting, climate, or operational sustainability solutions often make decisions through a cross-functional committee, and the signals that show real readiness are scattered across hiring, reporting, operations, and public commitments.
Generic data tools miss highly specific buying signals.
Your team spends too much timeresearching instead of selling.
AI email writers make your reps sound likerobots.
Method over gimmicks
Human strategy, powered by Claude intelligence
Anyone can open an AI tool and ask it to write an email. But raw AI does not know you buyers, your market, or the signals that actually indicate readiness.
What matters is knowing how to guide the system to separate real buyer movement from surface-level noise—so your team can spend less time guessing and more time selling.
We bring more than 20 years of experience selling sustainability solutions, advising buyers, and identifying the patterns that separate general interest from real buyer alignment.
What we build
A custom AI-powered prospecting system
built around your ICP
A custom system built around your ICP, your buying signals, and your tools—not a generic platform you have to force-fit to your market.
The intelligence layer
Meet PennyOS: Your ESGSales Intelligence Operating System
PennyOS is the proprietary operating system layer based on 20+ years of selling sustainability solutions. Penny maps the signals, buyer logic, and messaging priorities specific to your company into a working intelligence system your team can actually use.
It is calibrated to your team’s communication style so
outreach sounds human, relevant, and specific to the
buyer.
Maps buyer-readiness signals to your exact offer
Surfaces stronger-fit accounts before your team wastes time
Shapes messaging around what a prospect is likely ready to hear
Helps Claude reason inside your market, not just across generic sales prompts
Built in your environment
Integrated into your secure Anthropic workflow
We integrate the system directly into your secure Anthropic environment—whether your team uses Claude Chat for account research, Claude Cowork for recurring analysis, or Claude Code to connect workflows to your CRM. Then we test it, document it, train your team, and hand it over so you own the system long term.
Claude Chat
For daily account research and personalized messaging.
Claude Cowork
Claude Code
To connect intelligent workflows
directly to your CRM.
From first call to handoff
A structured process from first conversation to full handoff
2
Build
Create the signals, scoring, research logic, and messaging workflows directly inside your secure Claude workspace.
4
Run
Launch the live system to generate prioritized accounts and personalized messaging.
6
Train
Hand the system over, train your team, and make sure your team owns the intelligence.
Who this is for
We work best with companies ready to build a repeatable pipeline system
We work best with companies that have a proven solution and are ready to build a repeatable pipeline system.
Yes, if:
You sell sustainability consulting, ESG SaaS, climate technology, or other sustainability solutions with deal sizes of $10K or more.
Your team is good at selling but loses time to account research, qualification, and message tailoring.
You want an outreach system built around your market’s real buying signals, not generic intent data.
Probably not, if:
You are still figuring out your ICP, pricing, or coreoffer.
You want a one-month blast campaign or a quick list.
You want to hand everything off and never touch it again.
Build the system, own the system
The planet can't wait. Neither can your pipeline.
We build custom systems that help ESG, sustainability, and climate revenue teams identify the buyers most likely to convert—and give your team the intelligence to reach them with the right message.
